Follow Friday

Ed Zitron (EZPR)

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When he's notwriting about the media and running a PR agency, Ed Zitron is probably on Twitter, where he's curated a perfect experience for himself: He follows fascinating people who represent what he cares about, and aggressively mutes what he doesn't care for, including words like "doge," "stonk," and "Gamestop."

"It's a melting pot of crap, just like my brain," he says.

On today's show, Ed puts talks about four of his favorite accounts on Twitter: A baseball analyst who seems like a genuinely fun person to hang out with; a talented videographer who makes cool stuff look cooler; a musician/webcomic artist who might kick your ass (at the right place and right time); and a corporate account that posted the greatest tweet in the history of Twitter.

Follow us:
- Ed is @edzitron on Twitter
- This show is @followfridaypod on Twitter, Instagram, and TikTok
- Eric is @heyheyesj on Twitter

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Theme song written by Eric Johnson, and performed by Yona Marie. Show art by Dodi Hermawan. Additional music by Purple Planet Music.
Full transcript of this episode
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ERIC JOHNSON: Baseball is not boring, millennials have a new word for hunger, and podcasto,,,PODCASTO, ,. All of that will eventually make sense on today's episode of Follow Friday with Ed Zitron.

[theme song]

ERIC: I'm Eric Johnson. Welcome to Follow Friday, a podcast about who you should follow online, which is brought to you this week by my neighbors' landscaping crew. If you want to disrupt your neighbors, please hire them.

Every week, I talk to internet creators about who they follow. These creators have great taste and they will be our guides to the best people on the internet, who we should be following, too.

Today on the show is Ed Zitron, the CEO of EZPR. He writes an excellent newsletter about media and the internet called Where's Your Ed At? But mainly, I think of him as one of the funniest people on Twitter, where he mixes jokes and chaotic s**tposts and memes about becoming The Joker. It's a lot. We'll get into it.

You can and should find Ed on Twitter @edzitron, and you can follow along with us today. Every person Ed recommends will be linked in the show notes and in the transcript at

Ed, welcome to Follow Friday!

ED: Happy to be here. Excited. I love talking about and being on Twitter.

ERIC: And you DMed me on Twitter just to say that you were listening to the show and that you were liking it, which is how all this started. I'm so grateful that you were listening, that you're liking the show.

We got to talk about the Joker memes for a second. At the risk of killing the joke by dissecting it, can you explain why you started posting these and how The Joker, a decades-old comic book character somehow became part of your personal brand?

ED: I always love finding funny typos. It's a personal thing. Anytime a typo is unfortunate or just funny, I enjoy it. And then there's this guy called Michael Hudson who has posted humorous, funny typos across his life and is a very funny guy. For some reason, I think he posted something Joker-adjacent.

I then went on Instagram and looked up Joker memes, and I found this incredible universe, this extended universe of Joker memes. And the important thing to realize is very few of these have anything to do with the clown character we all know and love. They are mostly ... romance-related?

ERIC: They are pictures of, usually, Heath Ledger or Joaquin Phoenix with text on top of them ...

ED: ... with some sort of platitude about ... It's like, "Glass breaks when smashed, hearts break when" something. It's always something weird like that. But what I have found is this incredible community of, mostly based in the Middle East, guys who post Joker memes.

I found one right here from joker.motive on Instagram, "When you were mine, nothing was fine. Now I'm single, that's why I shine." A classic thing The Joker says. What I usually do is find the ones with really unfortunate typos, or that just do not make sense.

One of the classic ones is "Be a badass, not a hole of ass." That's a great one. "Rule number one, f**k what people thing." So the funny thing about them, because I'm starting to see people parody-parody Joker things ... what they don't get about them, and what they do with them is they create these ones where it's vulgar or gross. The whole thing about these is they are completely sincere, 100% sincere.

ERIC: Relationship advice or just self-reflexive...

ED: My true favorite one is "Trusting someone is just as putting a bamboo up in your own ass."

ERIC: Wow, that's deep.

ED: "Trusting someone is just as putting a bamboo up in your own ass." That is the whole thing. No context there. People ask, "Are these ironic? Are these people making them or indeed, am I making them?" And I don't. I post them because they're funny. They are very funny to read because it is someone being sincere and trying to seem like a deep thinker and just falling face-first, or stepping on a rake in the process, or doing both, somehow.

It's so funny to me, but I have no interest in posting ones that are intentionally vulgar, that are just dumb. I want to find the ones which are the gems, where they're like someone stepping up to home plate and just throwing the baseball bat at the pitcher.

I want the ones that are just kind of embarrassing, but they have the gravitas of someone doing a TED Talk. I know there are some people who are like, "Do you make these?" which is personally offensive to me. I would never make my own Joker...

I also have no interest in the ones that are... There is a whole group of primarily American people who make Joker memes that are just rude or sexist.

ERIC: It's just boring.

ED: It's boring and it's just not what I'm posting. Yes, occasionally, I will find one that's sexist, but I will always find one with terrible grammar where the person trying to seem above a woman sounds so stupid in the process so there's no possible way you'd ever take them seriously. Not that you should anyway.

But it's one of those things where I'm not here to post every single one. I'm here to post the dumbest possible ones.

ERIC: I'm very glad to hear that you have such strict standards for these. For someone who has not taken the time to sift through the crap that is out there, I honestly didn't realize there were standards to be had. But now, I really appreciate the fact that you are doing a valuable curation service.

ED: There's actually a nuance to it. There really is a nuance.

ERIC: Well, speaking of curation, let's get into who you follow. Let's find out who Ed Zitron follows. Before the show, Ed, I gave you a list of categories and I asked you to tell me four people you follow, who fit in those categories.

Your first pick is in the category, "Someone you don't know, but want to be your friend." And you said Rob Friedman, who is on Twitter @PitchingNinja. Rob is an analyst for Major League Baseball and ESPN. He's also a YouTuber. Talk about what he does and why you want to be friends with him.

ED: So I am just getting into baseball and I find most of baseball, I'm getting there, I'm slowly beginning to understand it, but I find pitching fascinating. And Rob is not just a tome of amazing knowledge; he genuinely is such a lovely guy and loves the mechanics on such a specific level.

He had the pitcher, I forget who he plays for, Yu Darvish, a few months ago. Does he play for ...? He plays for the Padres.

ERIC: You could say any name, any team name, I'll believe you.

ED: You'll get flayed. But no, he had him on and he was talking about the specific way that just moving one finger changed how a ball would move, and I love it.

Rob also posts all day, just fantastic pitches and also occasionally "swords," which is when you pitch the ball and someone makes a ridiculous swing, in the manner of how one might swing a sword. It's from a movie that I don't know, but it's very funny.

He also just genuinely is such a lovely guy. He talks to people all day about one very specific part of a sport that is so thrilling. And he has made me find something in baseball that I used to find interesting, but still kind of dull, into something beautiful and genuinely engaging.

ERIC: Well, that's the thing about a lot of people who like faster-moving sports, like hockey or basketball, or football/soccer, the lack of movement for most of baseball is why they call it boring. And it's really that moment when the pitcher has the ball and they're secretly communicating and deciding, the mind game between the pitcher and the batter.

That's really the heart of the game in a lot of ways. So it's interesting when you have someone like Rob, who's translating that, and who's actually able to look at a video and analyze what's actually, silently happening in that moment.

ED: So the core difference there is someone who does a lot of what you're talking about, which isn't bad ... And actually, Rob does some of it, but not as much. Say, Jon Bois does a lot of game analysis. What Rob does, and he does that analysis, is he will do stuff where he pitches. He puts a picture on there that's like "Lucas Giolito, 81mph change-up for a foul, 86mph slider for a strike."

And it's great because what he's showing you, isn't just, "Oh, he threw it and it went like this." He's showing you how the body position of the pitcher does not change, or it changes so subtly.

So what he does there is he takes the nuance of the game that is not immediately obvious and he makes it obvious. And he makes it obvious in such a palatable way, and it's just lovely. He genuinely is also a lovely guy and there was a New York Times piece about him recently.

And he just comes off as someone who truly loves a nuanced part of the game. And to your point, it's a slower-moving sport, but it is a sport where the tension of the game is so powerful, but also the intricacy of the game is not obvious. It isn't obvious why it's so difficult to hit a baseball.

But when you have an overlay of Jacob deGrom throwing a slider, he throws a fastball and something else and something else. But when he looks basically the same doing it, you can finally see, "Wow, he really does not move very differently. How are you meant to hit that?"

And I think there are very few people in the sport who can do that. It is an incredible skill and the way he's done it is such a modern take. I realize this makes me sound 100 years old, but the idea of someone being able to use video in such a way over social media to communicate an intricacy, in such a direct way, but also something that you couldn't have done say 10 years ago.

Because clips wouldn't be available and video editing was available, but not as easily available. It's a magical account to read. It's so focused. It's just so much fun. I'm a huge fan of his. I want to be his friend.

ERIC: Well, yeah, so if you were friends with him, you said he seems like a very nice guy, lovely guy, what would you want to get out of the friendship? Would you want to be going to games with him and having him provide live commentary? Would you want to just hang out with him as a person outside of the confines of baseball? What would you want to do?

ED: Both, I would say. Yes, of course, it would be lovely to go to a baseball game with him. I also think that some of the nuance of what he does is based on the aftereffect of a game, but also it'd be nice to have someone go, "Okay, that was a slider." Just tell me what's happening because it's very hard to see in person.

But also, the kind of personality that creates an account like @PitchingNinja would probably make for a really interesting friend. I refuse to believe he has no other interests and no other things he gets really into. And he just seems like someone who is genuinely dedicated and thoughtful. He'd be a lovely friend, and also just someone who would be fun to shoot the s**t with.

ERIC: That was Rob Friedman, who's on Twitter @PitchingNinja. Let's move on to Ed's next follow. Ed, I asked you for someone that you've just started following, and you said Hoku Curnan, who is on Twitter @hokucurnan. He's also on YouTube at @Thatkidhoku.

In your email to me, you said that he does video for the Las Vegas Raiders. Explain what that means. What sort of videos does he make for them?

ED: So that's the thing; I don't truly know. He just posts these wonderful videos of like David Carr, the quarterback for the Raiders, working out. I moved to Vegas about a year ago and I love it here, seriously. And Hoku does these fantastic videos, I think from training camp, but it's not just what he's videoing, it's the way he follows it. Also, the lighting is perfect.

I don't know a ton about video, but the way he positions things and the way he colors everything, or at least the lights that he shoots at is fascinating. And he also is a gifted photographer.

There was one from about a month ago, 4/21 at the Raiders training camp. A beautiful photo of I'm guessing David Carr, silhouetted against the sunset. So just beautiful stuff. And I think with sports, especially online, you get — ironic considering what I just said — incredibly focused on the minutiae of stats, and "Oh, is this guy good or bad? Is this guy going to be the next whatever? Is this guy amazing?"

And you can get away from just enjoying watching physical feats of prowess. And I feel like Hoku distills a lot of that within his video. It's just lovely to watch, especially in my feed, and I've got a lot better at curating my feed, so it's not entirely politics. It's not entirely any given subject.

It's a melting pot of crap, just like my brain. And it's nice to occasionally get a break-up of just watching this guy — who I'm sure he probably works and does videography at the Raiders. It's also nice not knowing. And it's just beautiful to watch. And he's just so good.

I just really appreciate how he does it and the way he distills things. And he's also capable of videoing speed very well, but not in a way that's necessarily... It's hard to take video of a moving object and position it well. The composition of a shot is difficult.

I've not really done any video, but I've done some photography. I can't imagine what he uses, but it's really enjoyable watching him do it. He just seems like a lovely, positive guy as well.

ERIC: Yeah. To your point about his talent as a videographer, I went down the rabbit hole of watching some of his videos on YouTube and he posted this one video ... If anyone wants a place to start, but they're not necessarily a football fan, which is true of me ... Hoku made this video; it's on his YouTube called "The Year That Wasn't". And it's this exuberant montage of things that he filmed pre-COVID, stuff that he misses. So sports games, music concerts, parties, and also just beautiful shots of nature.

And I'm shocked that this video hasn't gone crazy-viral because it is gorgeous. It's just what you're saying. He really has some, from years and years and years of practice, just a really masterful sense of composition, of light, and how to make these already visually appealing things truly beautiful. It was so impressive.

ED: And it's also nice to have something on there that isn't necessarily someone I talk to regularly or someone who also does not talk to anyone. He follows me on Twitter. I've never spoken to him. But it's like, there is a human being behind there. It's not just someone's edifice through which they drop stuff online.

ERIC: Right. How did you start following him? Is it from when you moved to Vegas?

ED: It was because of David Carr, the quarterback for the Vegas Raiders. He posted "A video from Hoku" and I went, "Oh." I like drilling down with stuff like that. I like to see the people they link, who aren't necessarily part of the team.

Or I'm a big third-string guy. I love to know about the people who are not necessarily the superstars or aren't on the front page. That to me is fascinating. And also, it's nice to watch the sausage get made.

ERIC: That was Hoku Curnan, who's on Twitter @hokucurnan. We're going to take a quick break now, but we'll be back in a minute with Ed Zitron.

[ad break]

ERIC: Welcome back to Follow Friday. Ed, I asked you to tell me about someone you followed forever. And you said Drew Fairweather, who is on Twitter @drewtoothpaste. I also feel like I've followed Drew forever. He's the creator of the webcomic Toothpaste for Dinner, and just a really fun person on Twitter. Talk about what he does and why you like him.

ED: So I have known of Drew for ... God, like 10? 20 years? I mean, I was looking at Married to the Sea for a long time.

ERIC: Which is another webcomic that he does, right?

ED: Yeah. He has been around doing stuff online for a long time. I'm going on his YouTube now because I actually want to see it. 14 years, I've been looking at Drew's stuff from afar. Then five or six years ago on Twitter, he started following me.

And we kind of became friends and then we did a podcast together called F**k the Future. It was so funny because I became friends with Drew after watching his stuff for years. And I never really revealed how much of his stuff I knew until recently. And he was like, "Oh wow, that's really touching. And also ... wow, you really do know my stuff."

And he specifically does not like people quoting his songs back to him. He told me that fairly early on, so I didn't mention it. But it's just really funny because it's one of those online relationships where like he was at my wedding.

ERIC: Wow.

ED: And this is someone who previously I would have in-jokes with my brother about his videos and this person then became my friend. Very bizarre, but in a quite sweet way.

And he is such a lovely guy; genuinely thoughtful, caring fella, a dear friend of mine, and also deeply funny in a very specific, but also non-offensive way. And it's really nice.

And he also does the thing, which I respect, but will never do, where every one of his posts, only people who follow him can respond. Now, I take the trash. Bring it to me, I'll eat it up. I don't care. But he is very funny.

He does very funny photoshops. He did a funny one, I think it was a year ago, where he made a fake Guardian article, just a screenshot of it called "Millennials have a new thing for when they haven't got enough food called 'food mood,'" describing hunger.

ERIC: Did anyone think it was real?

ED: There were people who, at first, did. People online get so mad about anything "millennial." And it was just the perfect choice of some dumb s**t to do that will get people riledd up.

But also, that's the kind of troll he does. He doesn't do anything where a person is a target. It's nice. And he's also just a deeply creative, gifted musician, a great podcaster with Garbage Brain University.

ERIC: And he's also gifted at guessing geography. Have you seen his Twitch channel?

ED: His GeoGuessr thing is very funny and his overlay thing he does in the corner is like an 80s science thing?

ERIC: We should back up and explain GeoGuessr, or what he does.

ED: What it is you literally scroll through a map and you look around and then have to guess the location of the place you are looking at.

ERIC: It's like Google Street View or something, so you can pan the camera around and look at the signage and things like that. And you have to guess where it is.

ED: Literally on a map. And it's very funny because he's really good at it and I don't know how. I look around and like, I don't know. And I go there occasionally because ... I love him dearly. I don't find that particularly interesting to watch. So I just go on for two minutes and I say stuff like, "Pennsylvania," no matter where they are, it's Pennsylvania.

ERIC: I'm sure he appreciates your help.

ED: Oh, no, he does. He also knows I'm not doing it out of malice. He actually made a song about me once.

[clip of song]

ERIC: The last thing that I associate Drew with is that he, like you, also has a meme on Twitter that basically belongs to him, that he's been doing for a while. Do you know the one I'm talking about?

ED: Which one?

ERIC: The one I'm thinking of, maybe you have a different one in mind, but what I'm thinking of is "Come to this location for an ass-kicking."

ED: Yes. And he did that at my wedding, I think.

ERIC: He posted a selfie from your wedding and told people to come there for an ass kicking?

ED: I think it was like "barrel world" as well, because there were a bunch of barrels at the wedding.

ERIC: All right. Well, that was Drew Fairweather, who was on Twitter @drewtoothpaste.

We have time for one more follow today. Ed, I asked you for someone who has stopped posting, but needs to come back. And you said @GreenGiant_es, that's the Twitter name. And at least according to the picture and the bio, this is a Spanish-language account associated with the frozen vegetable company, Green Giant.

They've three times; all three tweets are in Spanish. So I'll translate the first two into English.

ED: [laughs]

ERIC: You know what's coming. Hang on, hang on.

The first one, August 2014 is, "Hello, Twitter. Greetings from the Green Giant family." Fine. Second tweet, few days later, is, "Got some great food advice? Share it with us and it could be featured on our website."

Then they go dark for seven months and they come back in March of 2015 for their third and apparently final tweet. Would you like to read it, or would you like me to?

ED: "incesto,,,INCESTO, ," That is "incest" with an O at the end, three commas, "INCESTO," comma space comma. It is possibly the best tweet ever made. And I have put real time into trying ... I have reached out to people from the company. No one will get back to me. I've been trying to find out what happened here for years.

ERIC: That was my first question, what the hell happened?

ED: I've not put in a lot of time into it, but it's just talking about really specific internet things that are wonderful. I love this account because, specifically like this situation, like you said, it was two inoffensive tweets about like, "Hello, Twitter." And then just, "incesto,,,INCESTO, ," No context, no explanation.

ERIC: And it was never deleted. It's still up. The tweet is still up.

ED: It was never deleted, never posted again. Honestly, one of the most powerful statements ever made on the internet. Just, "incesto,,,INCESTO," and then someone several years ago made a Green Giant Elon and just put "investo,,, INVESTO, ,."

And that's the only tweet from that as well. But it's such a wonderful thing because, in today's world, this would have been completely deleted and explained and analyzed to death. There is a chance that this is, and I've gone back and forth about what I think it is, and I've thought about this an alarming amount.

ERIC: I can tell.

ED: For a while, because this was in 2015, I was like, okay, this might be a very weird bit because there were a few really specific bits back then. But in this case, if this happened today, they'd delete the whole thing. PR statement would go out in Spanish saying, "Hey, the 'incesto' tweet does not indicate the brand values of Green Giant."

I think it's General Mills. And now it's just this thing where, I wonder if there's a Spanish guy or someone who was running this account, did two tweets, got fired, realized they still had the login and was like, "Yeah, f**k these people ... incesto! INCESTO!"

ERIC: It's kind of miraculous because seriously, the account is completely dark for seven months and there's nothing wrong with the first two tweets. So you don't think there'd be cause for the social media manager to have been fired. But still, that theory seems more plausible than anything else I can think of.

ED: But also, if he was fired, if he was General Mills Spain, he was running this and several others and this never happened. There is also an outside theory I have that "incesto" was the last thing he did, but he set it up as a scheduled tweet, because the other tweets on there are at 7:18 or 3:12 or whatever.

This one is 12 noon on the dot, PST. So 8:00 PM or 9:00 PM, I forget the time zone. I think it would be 9:00 PM. He might have set it while out the door.

ERIC: Oh, I see. His last day or something.

ED: So he just scheduled three or seven months, like, "Yes, let's put up Incesto. I'll just get these bastards! Fire me from my job as the Green Giant account, Spain."

But that's the thing. It's not even like it got any steam behind it. They did two tweets in 2014, three days apart. And then disappeared forever until the momentous day of March 9, 2015, "incesto,,,INCESTO, ," Just such a perfect tweet and also just a wonderful mystery.

ERIC: March 9, 2015, a day that will live in incestamy.

ED: The incestos of March.

ERIC: Folks who use Twitter know you can click on the "quote tweet" link underneath the tweet, see what people are saying about something. They're sharing it with their own feeds, writing their own commentary. And I highly recommend it for this tweet.

ED: There are some very crazy things. I never looked at this before.

ERIC: Yeah. Jon Tayler here says, "How are future civilizations going to understand the artifacts we created?" Just referring to the Incesto tweet. A lot of people will say stuff like, "This is my favorite tweet ever." "I've been thinking about this a lot." "I think about this all the time."

The best one, though, is from @gapingmaws, who says, "Ladies up in here tonight? No fighting, no fighting, incesto, incesto.

ED: My favorite one is from @froonding_loom and it is, "Sometimes you just have to screencap a tweet that you KNOW is blatant argument bait, but you want to bead about it anyway." And then the next one, "Related: Incesto, incensto."

You know that that was something really specific that they were trying to make a point about. But in the amber of the internet, without context behind it, it's just some guy being like, "Listen up. This is what my s**t's about today. Incesto."

I do like the idea that aliens will come down one day and there'll be like, "What do you think of ... Oh. We're not going to give them the cure to all diseases. I don't think they need..." We don't want them to live.

ERIC: They would have fixed everything. But for some reason, the first thing they ever saw upon arriving on Earth was the "incesto" tweet from seven years ago. And it's like, "Nevermind, we're going back."

ED: But also, what is more likely to happen, which is to say not very likely, is that it gets brought up in some sort of congressional hearing. Like Ted Cruz, [southern American accent] "So the tweet says, 'incesto' and three commas, and 'INCESTO', comma space comma."

I love the idea of someone poring over this ... Not like we're doing. The way we're doing it is cool, but someone trying to be academic and profound about this tweet. I would love to know what's going on. I would pay good money for someone to find an explanation. I'll subscribe to any newspaper that digs into this.

It's probably a very boring explanation, like the guy was being fired. Or it's a not particularly funny bit that is now funny, based on the context around it. But also, I think the thing I like about it the most, to close it off, is that there was never a tweet afterwards.

ERIC: Yeah. You actually don't want them to come back. This is the perfect finish. There is no closure and that's what makes it amazing.

ED: And that's it. They have made the most perfect tweet possible, lined up perfectly, likely by accident, and then left and they have truly logged off, as we all aspire... I'll take that back. I will never log off. I love being online. I love being on Twitter.

If you curate your feed well ... I ban everything from phrases I don't like ... l hate when people say doggo. I don't see a single tweet using that word ever. It's wonderful. Instead of just getting pissed off at things all the time, I choose to curate my feed so that I don't see them.

ERIC: Good. That's the healthy way to do Twitter, which most people don't do, of course, because Twitter does not encourage you to do that. But you should.

ED: Twitter is fully capable of letting you, though. If you mold Twitter into your image, it's actually perfect. Yes, you get your own filter bubbles and there will be things you learn about in a certain way, and that will inform your perspectives and you have to be aware of that. But at the same time —

ERIC: You shouldn't be getting all your news from Twitter in the first place, though.

ED: Yes. But also, one of the things with Twitter, I see a lot of people complaining about getting depressed from Twitter or getting angry because of Twitter. "I can't use Twitter. It makes me angry." And on one hand, sure, things make you upset. I am empathetic toward that.

At the same time, Twitter, if you sit and put the time in — again, should not be your responsibility — but you can curate what you see on Twitter to such an incredible level. I have thousands of people blocked because I use block lists.

I have a lot of different phrases blocked. It's at least 100. Yeah, I'm a psychopath. I'm completely insane.

ERIC: I know I have "Dancing With the Stars" blocked from years ago when the White House press secretary guy was on. And I was just like, you know what? I never need to hear about this show again.

ED: It's easily a hundred I've got there. "Dogecoin", "doge," "who plays you", "get you this reaction", "$Gamestop", "Gamestonk" "GameStop", "$AMC", "WSB," "Reddit" "stocks", "stonks," "GameStop."

I do this because I didn't want to hear about it. I don't care about GameStop. I don't want to hear people saying "they're good dogs." I don't want to hear people say, "Hold my beer." I find these trite and lame ways to do things.

I'm not going to unfollow someone I like. I'm going to remove this specific content that frustrates me. I realize it's a petty and stupid thing to be upset by. I believe most people have petty and stupid things that they are upset by.

Instead of getting annoyed about it and genuinely, probably ruining someone's day by being like, "This is dumb," when all they were doing was sharing something of their life in a perfectly normal and frankly, fine way, instead of doing that, I turn around and just don't see it. Everyone's happy.

I think it is the healthy way to live online. I don't envy the people who have to read bad stuff for a living, but I also think that most people are not that; Like Ben Collins over at NBC, he has to read awful things.

ERIC: Yeah, he's the one who's done a lot of reporting on like QAnon and other stuff where he has to sift through the actual worst stuff, way worse than The Joker memes that you expose yourself to. He has to actually look at the really bad stuff.

ED: I feel like a lot of people say, "Twitter is bad. It's just full of negativity." Is it? When things are bad, sure. It might be. But for the most part, you can pick and choose, down to the phrase, exactly what you want to or not see on Twitter. And you can mute entire subjects. It works. I feel like that is how you fix Twitter.

Now, I'm also a white guy on Twitter. Frankly, I myself might also not be exposed to the internet that most women face. I recognize my filter bubble is such that my gender and color of my skin leads me to significantly less criticism and cruelty.

In conclusion, Twitter is a social network of contrasts.

ERIC: And sometimes all you need to do is just follow weird accounts from Spanish frozen vegetable brands and just filter out the rest.

ED: Indeed.

ERIC: That was @GreenGiant_es. Ed, thank you for sharing your follows and also your thoughts on Twitter with us. I agree with you completely, which is why I don't really have much to add to that. But before we go, let's make sure listeners know how to find you online. Where do you want them to follow you?

ED: Just @edzitron is the easiest place to find me. If you're looking for PR services, you'll find a link to my agency. I'm not going to link my agency on here. You can find it; it's four letters, but also, I'm not here to advertise myself. But yeah, find me on Twitter. I don't really use Instagram. I don't really use Facebook, but I do use Twitter all the time.

ERIC: And you're very good at it, I have to say. Maybe as a result of the curation that you've applied to it, I think you have a very strong, healthy, really entertaining Twitter presence. So it's a joy to follow you there.

ED: Thank you.

ERIC: Follow me on Twitter @HeyHeyESJ, and this show on Twitter, Instagram and TikTok @followfridaypod. Follow Friday's theme music was written by me and performed by Yona Marie. Our show art was illustrated by Dodi Hermawan.

That's all for this week. This is Eric Johnson, reminding you to talk about people behind their backs, and when you do, say something nice. See you next Friday!

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